Framing the Use of Social Media Tools in Public Health

Authors

  • Jennifer Stoll Centers for Disease Control and Prevention
  • Richard Quartarone Centers for Disease Control and Prevention
  • Miguel Torres-Urquidy Centers for Disease Control and Prevention

DOI:

https://doi.org/10.5210/ojphi.v5i1.4463

Abstract

The advent of social media tools creates new opportunities for public health surveillance that go beyond disease detection. We introduce a framework illuminating where the real value of social media may lie by characterizing different instances where public health officials can leverage their surveillance activities through social media. In this framework, we identify five categories of social media use: (1) a secondary data stream, (2) disseminating information, (3) monitoring communal responses to new information, (4) utilizing as an intervention and, (5) monitoring intervention responses.

Author Biography

Jennifer Stoll, Centers for Disease Control and Prevention

Dr. Jennifer Stoll is a Public Health Informatics Fellow in the Division of Notifiable Diseases & Health Information at the Centers for Disease Control and Prevention. Her research focus is on the socio-technical aspects of surveillance and understanding both the leveraging and integration of a broad range of technologies for public health work. She obtained a Ph.D. in Human-Centered Computing from the Georgia Institute of Technology.

Downloads

Published

2013-03-23

How to Cite

Stoll, J., Quartarone, R., & Torres-Urquidy, M. (2013). Framing the Use of Social Media Tools in Public Health. Online Journal of Public Health Informatics, 5(1). https://doi.org/10.5210/ojphi.v5i1.4463

Issue

Vol. 5 No. 1 (2013)

Section

Oral Presentations: Social and News Media

License

Authors own copyright of their articles appearing in the Online Journal of Public Health Informatics. Readers may copy articles without permission of the copyright owner(s), as long as the author and OJPHI are acknowledged in the copy and the copy is used for educational, not-for-profit purposes. Share-alike: when posting copies or adaptations of the work, release the work under the same license as the original. For any other use of articles, please contact the copyright owner. The journal/publisher is not responsible for subsequent uses of the work, including uses infringing the above license. It is the author's responsibility to bring an infringement action if so desired by the author.